Paul has over 20 years experience helping brands solve business problems in memorable ways. He most recently served as ECD at Organic in New York, overseeing digital and social efforts on AT&T. In this role he led a team of 16 developing digitally focused, platform-based approaches across all lines of business for the AT&T brand. He's also been Group Creative Director at Deutsch in New York responsible for creative development across all media for Microsoft, PNC Bank, and USAA Financial. At DiNoto, Paul leads creative development on Disney, Turner, Deutsche Bank and other clients.