DiNoto’s 'A Little Forward' Campaign for Freeform

Top 10 Rebrands of 2018

The DailyBrief | Brief Staff

Whether it’s just a refresh, or a complete overhaul, changing the look and feel of your brand is never easy. Here’s a look back at some of the networks and agencies that Daily Brief felt stood out for crafting visual elements deep in creativity, symbolism, passion and professionalism.

‘A LITTLE FORWARD’ SETS THE TONE AT FREEFORM

“A Little Forward”—It’s both a direction and an attitude, and a defining brand shift at Freeform, which revealed the new tagline, along with a new logo, as part of a strategy to further position the network to target the upcoming generation of “becomers.”